• Fashion Business

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    Continuing and Professional Education 
    66 West 12th Street
    New York, NY 10011
    Tel: 332.239.2292 
    [email protected]

  • This program covers best practices for fashion business, providing you with concrete and theoretical foundations for working in the industry or starting an entrepreneurial career. Courses survey fashion history and recent developments and trends in consumer behavior, merchandising, and fashion buying. They also examine the evolving marketing landscape for fashion brands and businesses on a global scale.

    Students typically complete this certificate in 18 months.

    • Format Online
    • Price $7,800
    • Total Courses 8
    • Course Length Varies

  • Courses 

    Consumer Behavior

    This course focuses on demographic and psychographic profiles of consumer interests. It emphasizes generational marketing while also exploring segmented and niche markets.

    Fashion Merchandising

    Study fundamental techniques for merchandising fashion for an apparel company or as a boutique owner.

    Medium of Fashion: Textiles

    Aimed at fashion design students as well as design professionals, this course covers the elements involved in the design and manufacture of apparel and accessories.

    Worth to Westwood: Fashion from the 19th to the 21st Century

    This fashion history course opens with an introduction to Charles Frederick Worth, the father of haute couture. Our exploration concludes with Dame Vivienne Westwood, the designer who brought punk and New Wave fashion into the mainstream.

    Retail Buying

    Learn to work with a retail buyer, or become one yourself. This course is essential for managers, retail business owners, and manufacturers’ account representatives.

    Fashion Marketing in a Global Environment

    Students analyze and identify target markets and become aware of key marketing decisions as they develop a global marketing plan for a fashion company. 

    Two electives

    Electives that fulfill certificate requirements include Putting Sustainability into Practice and Social Media Marketing.

  • “While facts and figures are important, learning hinges on connection and synthesis of ideas. These ‘sparks’ come through conversation and engagement in the classroom.”

    — Joshua Williams, faculty member, Fashion Business Certificate program

  • Program Highlights

    Who Should Enroll

    • Anyone interested in the marketing, merchandising, and retailing of fashion, fashion history, or the globalization of fashion
    • Fashion professionals who want to master best practices
    • Independent designers who are pursuing entrepreneurship or creative partnerships

    What You’ll Gain

    • The terminology and leadership skills demanded for communication between vendors, suppliers, and producers
    • An understanding of the process of product development in a global marketplace
    • Demographic and psychographic analysis tools for identifying consumers
    • Social media tools for marketing to customers

    How You’ll Learn

    • Engaging video lectures and interviews with industry experts
    • Direct interaction with faculty practitioners at the top of their fields
    • Online collaboration and video conferencing 
    • Project-based learning focused on developing real-world skills and portfolio assets
    • Flexibility to review course content and complete assignments at any time
  • Why The New School?

    The professional landscape as we’ve known it has changed dramatically, and ongoing learning is more important now than ever before. At The New School, we champion every student’s creativity and growth. By combining integrated disciplines with collaborative problem solving, we deliver an immersive, transformative learning experience. With the leadership of Parsons School of Design—a globally top-ranked design school—our faculty imparts the critical expertise students need to advance their careers or pivot to a new one in a constantly evolving world.

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To apply to any of our undergraduate programs (except the Bachelor's Program for Adults and Transfer Students and Parsons Associate of Applied Science programs) complete and submit the Common App online.

Undergraduate Adult Learners

To apply to any of our Bachelor's Program for Adults and Transfer Students and Parsons Associate of Applied Science programs, complete and submit the New School Online Application.


To apply to any of our Master's, Doctoral, Professional Studies Diploma, and Graduate Certificate programs, complete and submit the New School Online Application.